"Frames serve to simplify a complex issue or choice by emphasising one dimension over another." - Matthew C. Nisbet "Framing is inevitable in making media". When media is packaged, it usually has a central storyline, derived from the schema from which its frame is based. This schema reflects pre-existing ideas that the frame is intending to … Continue reading Framing Matters
Today I appeared on UOWTV to give an interview about The Pigeon Hole Project (see below). Lights were blaring, cameras were rolling, and me being me, I forgot to say some important things. So, I've made this post in order to extend on some of the things I spoke about in the interview as well … Continue reading The Pigeon Hole – UOWTV Interview
"While we weren’t looking, the walled garden won." - Jon Evans Let's talk about stacks. For Takeshi Kovacs, 'stacks' "serve as a receptacle for the human consciousness". For the average American, a stack is the perfect breakfast snack. And for us, today, stacks are media technologies that have layers which permit subsequent layers. And if … Continue reading Shoot ’em in the stack
Transmedia storytelling expands well beyond blockbuster movie franchises. My first recollection of Mark Zuckerberg was as this ominous demi-god who ruled over all the internet-land [pictured below]. Facebook revolutionised the way we use the internet. In fact, in some cases, people actually think that Facebook is the internet, or rather, that it is so dominant that the … Continue reading Z U C C ~ A Transmedia Tale ~
"And quite often, Disney’s great genius, his spark of creativity, was built upon the work of others." - Lawrence Lessig It's a tale as old as time, true as it can be. Nothing is ever truly original. I like to consider myself a modern-day Shakespeare. You know, borrowing materials, sprucing them up a bit, making them … Continue reading Copyright lawyers HATE him
When I say 'meme warfare' it's easy to picture legions of Pepe's sprinting fearlessly towards a herd of Doge's. But, unfortunately in the real world, meme warfare more resembles politically motivated memes which aim to control a narrative. In saying that, let's take a look at the CNN Meme War of 2017. Here, we see … Continue reading World War Meme
"Simple equation: free, open uncontrollable Internet versus shackled newspapers equals no newspapers. Let's get real" - Rupert Murdoch In a world where everyone is a publisher, news is no longer a pre-packaged product. It is no longer sold to us to passively consume, such as in the days of the legacy media's predominance. Thanks to … Continue reading New news, new problems
