Why Stranger Things is a Global Success

It's no secret that Stranger Things has taken the world by storm. The Netflix Original has inspired spoofs, bars, designer fashion shows, video games and an international sing-along named the 'Neverending Challenge', truly becoming a pop-culture phenomenon. But, if audiences "tend to reject cultural products... too distant from their own cultural realities" (Straubhaar, 2014) how can this be?

Z U C C ~ A Transmedia Tale ~

Transmedia storytelling expands well beyond blockbuster movie franchises. My first recollection of Mark Zuckerberg was as this ominous demi-god who ruled over all the internet-land [pictured below]. Facebook revolutionised the way we use the internet. In fact, in some cases, people actually think that Facebook is the internet, or rather, that it is so dominant that the …

Oh, how times have changed…

 "What has been communicated (message) has been less important... than the particular medium which people communicate" - Marshall McLuhan As someone who's just spent a week physically editing film - let me tell you - it's not easy. Not to mention the sheer enormity of the process (just picture metres and metres of film rolls while …

When Push Comes to Shove

For about a week, I have been struggling with thinking of an idea for my BCM212 research task. And then suddenly I found myself confronted with an issue that - although right in front of me - I had never even considered. Push notifications! You know those (annoying) notifications - from Facebook, and Twitter, and …