It's no secret that Stranger Things has taken the world by storm. The Netflix Original has inspired spoofs, bars, designer fashion shows, video games and an international sing-along named the 'Neverending Challenge', truly becoming a pop-culture phenomenon. But, if audiences "tend to reject cultural products... too distant from their own cultural realities" (Straubhaar, 2014) how can this be?
Concentrating at university is hard enough, let alone when faced with a constant array of push notifications from our mobile devices.
Transmedia storytelling expands well beyond blockbuster movie franchises. My first recollection of Mark Zuckerberg was as this ominous demi-god who ruled over all the internet-land [pictured below]. Facebook revolutionised the way we use the internet. In fact, in some cases, people actually think that Facebook is the internet, or rather, that it is so dominant that the … Continue reading Z U C C ~ A Transmedia Tale ~
"What has been communicated (message) has been less important... than the particular medium which people communicate" - Marshall McLuhan As someone who's just spent a week physically editing film - let me tell you - it's not easy. Not to mention the sheer enormity of the process (just picture metres and metres of film rolls while … Continue reading Oh, how times have changed…
For about a week, I have been struggling with thinking of an idea for my BCM212 research task. And then suddenly I found myself confronted with an issue that - although right in front of me - I had never even considered. Push notifications! You know those (annoying) notifications - from Facebook, and Twitter, and … Continue reading When Push Comes to Shove